With the astronomical rise of Apple and Android devices over the last decade, mobile devices have become an extension of one’s person. Rarely do we leave the house without our trusty smartphone or tablet.
Everyday chores have been made easier through smartphones; anything from Internet banking, initiating payments, purchasing online goods, sourcing information and even playing online games has been made attainable in this day and age.
The popularity of the devices has also seen dramatic growth over the past couple of years. EMarketer released a study last year that stated smartphone usage had reached 1.76 billion worldwide. This was an increase of 25% from 2013 and it is expected to breach the 2 billion mark in the coming years.
Internet penetration is also on the rise, with more and more people wanting the ability to access content, receive and send emails, use social networks and play games while on the move. Daze Info predict that by 2017, 58% of smartphone users will be able to access the Internet via their devices.
This rapid growth also has positive effects on other industries. One of those industries is the online gaming market. When casino gaming was first launched through the Maltese-based InterCasino in 1996 it brought revolutionary technology to the market that would be the benchmark for other gaming sites. A slew of online sites then hit the Internet and the industry saw seismic growth. However, it wasn’t until 2008 that the first portal was compatible with mobile.
Online gaming is now worth approximately $41.4 billion a year according to Statista. Since the proliferation of smartphones, Internet penetration levels have grown substantially, and so have the revenues from this industry as major player’s look to take all their platforms mobile. In 2003 the industry was worth $7.1 billion, showing that the market is now six times larger than just over 10 years ago.
With technology bringing new devices to the market seemingly every other month, the market leaders will aspire to bring more practical and innovative devices to the market to make our lives easier. Wearables are an example of the recent developments but whether this innovation can be as widely used as smartphones and tablets in questionable. One thing is for sure; smartphones have had a significant influence on many industries and will continue to in the future.
The market leaders will always evolve with new trends and look to make their products and services compatible in order to appeal to new markets. Soon, we’ll be able to do everything from our mobile devices!